Recent Blogs
Brand on Purpose [VIDEO] Get inspired!
When we give our brand purpose:
– We experience meaning in our work, more fulfillment, and people more willingly engaged.
– We attract others who want to join our team and share our purpose and vision.
– We press through difficulties toward a greater goal.
The Power of Branding on Your Price Strategy
While referencing retail brands, we can apply valuable lessons to brand pricing in the business-to-business (B2B) marketplace. Use these examples to inspire you to consider your brand strategy when implementing a pricing model and price points.
Account-Based Industrial B2B Marketing Forecast 2023
Opinions differ on whether the US is actually in a recession. Most indicators conclude that the recession is here and will not turn around before...
Branding with the Versatility of Vinyl
Branding with the Versatility of Vinyl Vinyl graphics are a powerful way to increase your brand's impact and visibility. Stunning designs...
Find the Right-Fit Creative Agency for Your Company’s Brand
We’ve collected a comprehensive list of questions that impact the relationship and value of branding with a creative agency. Use The RightFIT checklist as a guide.
1. Highlight your priorities in an agency
2. Craft your RFP
3. Outline relevant interview questions
A great brand identity will open doors of opportunity. You don’t want to settle for less!
DIY Branding Hacks That Are Bruising Your Brand
Every day your actions–or inactions–build or bruise your brand. DIY branding hacks are everywhere. > This week, I talked with a salon owner....