Recent Blogs
Why Our Creative Agency Has an AI Policy
Generative AI will be turning the marketing industry on its head. Writing an Identity Creative AI Policy quickly became a priority.
Launch Your Rebrand with the Customer’s Story
Let’s be candid: no one outside of your company thinks the announcement of your new logo is breaking news.
Your logo is vitally important: it’s the face of your business and the foundation of your brand’s look and feel. But merely announcing, “We have a new logo!” wastes this opportunity to gain ground in the marketplace.
Rebrand with a Brand Blueprint
The Brand Blueprint is a custom infographic that codifies your brand to be more easily remembered and shared.
Companies use this blueprint for business strategy, marketing, sales, employee onboarding, and training. Your people are how the world will see, hear, and experience your brand. Get them on the same page with the Brand Blueprint!
Your logo is the face of your business: Let’s take a look in the mirror!
Your logo is the face of your business. Q: Can your logo truly impact your customer's experience and purchasing decisions? Could your...
7 Logo Laws You Don’t Want To Break: Your Brand Identity Standards Guide
To maintain a professional and consistent brand identity, you need the 7 Logo Laws. Don't break them! These Logo Laws are a foundational part of...
Brand on Par
About the Author: Identity Creative's own Abby Thompson is an up-and-coming golf competitor, and we noticed that her head is often in the golf...