We're in the business of transforming brands.
Case Studies

Brand Transformation Stories

Position yourself for success with a brand they’ll never forget.

Client Successes

Before & After

Improving the visual representation of companies across a variety of industries.

Client Testimonials

Excellence is the Identity Creative norm.

Success is the result of putting our employees and clients first. And our client testimonials are proof of our success.

Identity Creative is an extension of our company, an arm of the company. You know our company and are our marketing department. We appreciate how you take the initiative to generate ideas and get things done.

In one year since rebranding and launching our new website, we've seen a 30% increase in revenue. Bob & Mike Kirkman Owners, KIRKS We enlisted the help of Identity Creative, and it was the best decision we could have made. They took us through the process of establishing a brand identity that matched our core values and corporate mission.

In all phases, from creating a logo to celebrating our re-launch, Bill and Linda were with us every step of the way and have been an absolute pleasure to work with.
Read More... Matthew I. Paletz CEO, Paletz Law We had an outdated logo and sales collateral. I was looking for an agency and was attracted to Identity Creative's approach to branding. The methodology/process they used in developing our updated identity gave depth to our brand.

They made sure all the bases of our brand were covered, and every detail was taken care of, from photography to signage.
Read More... Craig LaPierre Owner, Precision Die Cast We chose Identity Creative as our SharpSpring Partner. Linda was quick to respond to questions- which kept the process moving at a good pace. Jose was also very knowledgable of set-up and implementing templates which made me feel like I chose the right partner...excited to see automation running. Amanda Holdan-Sinisi Director of Marketing, Ripple Science The City of Sterling Heights needed an updated logo. I was proud to lead the team on the city’s branding initiative and thanks to Linda and Bill Kleist at Identity Creative for their brand identity work. We look forward as our community embraces the new logo and branding message, "Innovating Living." Steve Guitar Communications Director, The City of Sterling Heights Getting my new logo allowed me to start really going after my dreams and goals. Thanks again Identity Creative! Shannon Hart Hartscapes Photography "Every block of stone has a statue inside it and it is the task of the sculptor to discover it." -Michelangelo

Long story short: Identity Creative’s team were the sculptors of our business identity. Dragos Tranca Stanislaw Consulting Clients and prospects have provided unsolicited positive feedback on our branding, website, and videos. What a difference! Beth Zilka Founder, Baron Wealth Management Identity did a Brand Discovery Workshop with our executive team. They are personable and understand the small business owner. They really nailed our Sterling Brand. Karen Small Sterling Commercial Credit You cannot imagine the great feeling of excitement when presenting a brand or logo of your very own that you are absolutely proud to share--it must be personally experienced and Identity Creative guided us to this achievement. Mark Raymond Owner, TMI Realty I will definitely refer Identity to others, I appreciate their theory behind the design and tenacity to stick with a concept. Gary M. Giallonardo Industrial Visions Identity created an icon design for my medical app. I received great quality at a realistic pace. All my expectations and more were met! Kamran Boka Bokas Notes Mobile App Identity understood my company’s needs and designed a program to meet those needs. The design concepts met my expectations excellently. Curt Redinger Maritime Tax & Accounting I appreciated working with Identity on our rebranding because they were personally involved in the process and had an unrelenting drive to get things perfect. Joshua Williams Warren Strategies Identity did such a good job with creating another start-up logo we needed, we wanted our second company, SpringDrive Graphics, to have the same level of a professional identity. The process went well and conveyed what we want our company to be. Tom Brennan SpringDrive Graphics It has been a pleasure working with Identity! Bill has offered a variety of graphic solutions for our needs. They are dedicated in pleasing those they work with, and offer a sincere and professional approach. I plan on continuing our working relationship for many years to come. Karen Lutz Changing Poses, LLC

The Ultimate Branding Agency Interview Checklist

Ditch the Duds and Find Your Dream Creative Team.

Your creative team can make or break your brand. Make sure you’re getting the right fit! Feeling overwhelmed by choice overload? Offload the stress with this checklist.

Save time.

Quickly prioritize what you need to achieve your brand objectives.

Find the ideal creative partner.

Avoid costly reiterations and lost time.

Get it right.

A great brand identity opens doors.

Pro Checklist ($29): Download our in-depth, downloadable guide with bonus resources and templates.

Get the Checklist