Download the 7 LOGO LAWS Infographic Below! Why you need a Brand Identity Standards Guide. Your brand deserves careful protection, and your Brand Identity Standards Guide provides the roadmap for doing just that. To maintain a professional and consistent brand identity, you need the 7 Logo Laws. Don’t break them! These Logo Laws are...Read More
Let's be candid: no one outside of your company thinks the announcement of your new logo is breaking news. Your logo is vitally important: it's the face of your business and the foundation of your brand's look and feel. But merely announcing, "We have a new logo!" wastes this opportunity to gain ground in the...Read More
Let's be candid: no one outside of your company thinks the announcement of your new logo is breaking news. Your logo is vitally important: it's the face of your business and the foundation of your brand's look and feel. But merely announcing, "We have a new logo!" wastes this opportunity to gain ground in the...Read More
The Brand Blueprint is a custom infographic that codifies your brand to be more easily remembered and shared. Companies use this blueprint for business strategy, marketing, sales, employee onboarding, and training. Your people are how the world will see, hear, and experience your brand. Get them on the same page with the Brand Blueprint!Read More
[et_pb_section fb_built=”1″ _builder_version=”4.16″ collapsed=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https://identitycreative.com/wp-content/uploads/2022/01/Face-of-Your-Business-2-1.jpg” alt=”Your logo is Face of the Business” title_text=”Face of Your Business (2)” align=”center” _builder_version=”4.21.0″ _module_preset=”default” width=”79%” global_colors_info=”{}”][/et_pb_image][et_pb_text admin_label=”Intro text” _builder_version=”4.21.0″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”] Your logo is the face of your business. Q: Can your logo truly impact...Read More
[et_pb_section fb_built=”1″ _builder_version=”4.16″ collapsed=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https://identitycreative.com/wp-content/uploads/2022/01/Face-of-Your-Business-2-1.jpg” alt=”Your logo is Face of the Business” title_text=”Face of Your Business (2)” align=”center” _builder_version=”4.21.0″ _module_preset=”default” width=”79%” global_colors_info=”{}”][/et_pb_image][et_pb_text admin_label=”Intro text” _builder_version=”4.21.0″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”] Your logo is the face of your business. Q: Can your logo truly impact...Read More
Marketing directors often struggle to convince a business owner that the company’s logo has become a detriment. It’s because many owners have the misconception that the design of their logo is irrelevant when it comes to actual business performance, like increased sales. They assume brand design doesn’t impact purchasing decisions. That assumption is easily contradicted...Read More
We've collected a comprehensive list of questions that impact the relationship and value of branding with a creative agency. Use The RightFIT checklist as a guide. 1. Highlight your priorities in an agency 2. Craft your RFP 3. Outline relevant interview questions A great brand identity will open doors of opportunity. You don't want to...Read More
Founded in 1946, Kirk's Automotive needed to communicate its strength as a nationally recognized supplier to the fleet and transit customers. In 2021, their 75th year, they rebranded as KIRKS.Read More
