We recently ran across this Ford Truck Promo…YIKES! Ford Truck is using the “Ugly Logo” as a promo for their latest line of trucks, AND they’re asking owners of Ford trucks to submit their ugly logo for a complimentary logo re-design opportunity. This is a good promotional idea–an out-of-the-box way to get attention because people love...Read More
Identity Creative updated the brand identity for the best-tasting pizza in Metro Detroit! Benito’s Pizza is listed right next to the big names in Detroit pizza.Read More
We've made our Core Value Excavating Tool available on our website for your team. Now you can access this complimentary tool to help you think beyond commonly stated values in order to create value statements that authentically reflect your organization.Read More
If your employees aren't wearing the shirts you provided because the logo looks dated, you're chipping away at company pride, missing an opportunity to strengthen your company's culture and attract talent. This is a frighteningly costly miscalculation.Read More
Here are three tips from golf pros that can you can use to help you keep your company’s brand above par. 1. Use the off-season to improve your game. “When we neglect the skills and behaviors we’ve sharpened, we lose ground. Which is why winter may be the most important season of all—if you take a...Read More
“We’ll meet you where you are and lead you to where you want to go. You arrive at new perceptions with unfolding solutions.” –David Stanislaw Stanislaw Consulting serves business owners, CEO’s and their top management with collaborative enlightenment so as to develop and enhance organizational health. Leadership development, culture change, and climate enhancement are the...Read More
by Linda M. Kleist So, your web site is not mobile friendly? Now, Google won’t be friendly to you either. I meet business owners every week who haven’t looked at their website since they approved it for launch some years ago. If that’s you, it’s time to dust off the old URL and survey your...Read More
Identity Creative was brought in to help build a brand identity for the city that would uniquely capture the strength of Sterling Heights and a succinct message for its 2030 Vision. City leadership is focused on the vision to make the City of Sterling Heights a place that offers an exceptional quality of life.Read More
What do you often see on a dental office sign? You got it! A giant tooth — with exposed roots. There are (at least) three things wrong with that… It’s not unique. It doesn’t make the practice memorable. It tells you that teeth come out here by the roots. We’re not in the 16th century...Read More
