…It’s done well, but it needs to be exceptional. DIgital and video marketing are big. The debate has been brewing for some time as to whether print is dead. Really, the dispute should be over. Much research has been done and the studies are out: print is potentially more impactful than ever. Here’s a question that...Read More
Recently asked if I could give some tips to make print ads that get results. That's a great question. You want creative and smart ways to connect with the people you want to attract and build credibility for your unique brand.Read More
There are clear and basic benefits of hashtags for businesses. From Forbes magazine, “tweets with hashtags get two times more clicks, retweets, favorites, and replies than tweets without hashtags.” In addition to having a very practical purpose in interacting with potential clients, hashtags are relevant. They add interest to your post and shows that your...Read More
How does your social media rate on your marketing-to-do list? If you're selling to businesses, here are 10 compelling reasons why you will want to keep your social media channels flowing with relevant content.Read More
As a growing and innovative investment firm, Executive Wealth Management’s (EWM) old logo was originally created when the company was founded, then went through several iterations over the years in an effort to look updated. The leadership team of Executive Wealth Management wanted to update their brand identity to reflect their growth and vision that embraces...Read More
When brands give: Living Values Working together on a goal that is a more-than-just-business strengthens many of the core values companies are working to build in their culture.Read More
This past month, ICR celebrated 25 years of bringing excellence automation! Identity Creative rebranded ICR in 2012 with their new trademark and slogan: Partners in Productivity. We’re honored to work with the ICR team and enjoyed meeting employees and partners and seeing the rebuilt robots in action. ICR is bringing excellence to automation globally, with their...Read More
You've seen business cards with email addresses like "mybusiness@gmail.com." Why? When it's SO EASY to create and purchase a custom domain name for your business. Build credibility for your brand with a professional email address.Read More
Identity Creative is honored to be a corporate sponsor of Impact100 Metro Detroit, an Imact100 chapter that is cultivating transformation in Wayne, Oakland, and Macomb counties.Read More