Category

Graphic Design
…It’s done well, but it needs to be exceptional. DIgital and video marketing are big. The debate has been brewing for some time as to whether print is dead. Really, the dispute should be over. Much research has been done and the studies are out: print is potentially more impactful than ever. Here’s a question that...
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As a growing and innovative investment firm, Executive Wealth Management’s (EWM) old logo was originally created when the company was founded, then went through several iterations over the years in an effort to look updated. The leadership team of Executive Wealth Management wanted to update their brand identity to reflect their growth and vision that embraces...
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As a growing and innovative investment firm, Executive Wealth Management’s (EWM) old logo was originally created when the company was founded, then went through several iterations over the years in an effort to look updated. The leadership team of Executive Wealth Management wanted to update their brand identity to reflect their growth and vision that embraces...
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You've seen business cards with email addresses like "mybusiness@gmail.com." Why? When it's SO EASY to create and purchase a custom domain name for your business. Build credibility for your brand with a professional email address.
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You've seen business cards with email addresses like "mybusiness@gmail.com." Why? When it's SO EASY to create and purchase a custom domain name for your business. Build credibility for your brand with a professional email address.
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  We recently ran across this Ford Truck Promo…YIKES! Ford Truck is using the “Ugly Logo” as a promo for their latest line of trucks, AND they’re asking owners of Ford trucks to submit their ugly logo for a complimentary logo re-design opportunity. This is a good promotional idea–an out-of-the-box way to get attention because people love...
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  We recently ran across this Ford Truck Promo…YIKES! Ford Truck is using the “Ugly Logo” as a promo for their latest line of trucks, AND they’re asking owners of Ford trucks to submit their ugly logo for a complimentary logo re-design opportunity. This is a good promotional idea–an out-of-the-box way to get attention because people love...
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Identity Creative updated the brand identity for the best-tasting pizza in Metro Detroit! Benito’s Pizza is listed right next to the big names in Detroit pizza.
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Identity Creative updated the brand identity for the best-tasting pizza in Metro Detroit! Benito’s Pizza is listed right next to the big names in Detroit pizza.
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If your employees aren't wearing the shirts you provided because the logo looks dated, you're chipping away at company pride, missing an opportunity to strengthen your company's culture and attract talent. This is a frighteningly costly miscalculation.
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