Category

Branding
A Nonprofit Startup In May of 2016, I was invited to a luncheon to hear three nonprofits make a presentation with the hope of winning a high-impact grant. For me, it was just another “calendar event” where I needed to show up. To my surprise, the event was emotionally moving, highly inspiring, and made a...
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Recently asked if I could give some tips to make print ads that get results. That's a great question. You want creative and smart ways to connect with the people you want to attract and build credibility for your unique brand.
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Recently asked if I could give some tips to make print ads that get results. That's a great question. You want creative and smart ways to connect with the people you want to attract and build credibility for your unique brand.
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There are clear and basic benefits of hashtags for businesses. From Forbes magazine, “tweets with hashtags get two times more clicks, retweets, favorites, and replies than tweets without hashtags.” In addition to having a very practical purpose in interacting with potential clients, hashtags are relevant. They add interest to your post and shows that your...
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There are clear and basic benefits of hashtags for businesses. From Forbes magazine, “tweets with hashtags get two times more clicks, retweets, favorites, and replies than tweets without hashtags.” In addition to having a very practical purpose in interacting with potential clients, hashtags are relevant. They add interest to your post and shows that your...
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How does your social media rate on your marketing-to-do list? If you're selling to businesses, here are 10 compelling reasons why you will want to keep your social media channels flowing with relevant content.
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How does your social media rate on your marketing-to-do list? If you're selling to businesses, here are 10 compelling reasons why you will want to keep your social media channels flowing with relevant content.
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Forget the elevator pitch. A clear, authentic story is attractive. Say it in 16 seconds!
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Forget the elevator pitch. A clear, authentic story is attractive. Say it in 16 seconds!
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As a growing and innovative investment firm, Executive Wealth Management’s (EWM) old logo was originally created when the company was founded, then went through several iterations over the years in an effort to look updated. The leadership team of Executive Wealth Management wanted to update their brand identity to reflect their growth and vision that embraces...
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