Brand First: Building Your Brand with Purpose Is your company’s leadership recognizing that the logo is outdated and everything needs a refreshed look? Is it ready to rebrand? Before you overhaul the company’s identity, don’t just “re-logo” your brand. Brand first with purpose. What does purpose have to do with getting a new logo? In...Read More

When we give our brand purpose: - We experience meaning in our work, more fulfillment, and people more willingly engaged. - We attract others who want to join our team and share our purpose and vision. - We press through difficulties toward a greater goal.Read More