Your logo is the face of your business: Let’s take a look in the mirror!
Your logo is the face of your business. Q: Can your logo truly impact your customer’s experience and purchasing decisions? Could your company’s logo be negatively weighing on talent acquisition and retention? A: Yes, and yes. Like seeing the face of...
3 Ways Brand Design Impacts Purchasing Decisions
Marketing directors often struggle to convince a business owner that the company’s logo has become a detriment. It’s because many owners have the misconception that the design of their logo is irrelevant when it comes to actual business performance, like...
Decoding Digital Marketing Packages: Key Questions to Ensure Quality Results
Doug is fed up with his current digital marketing agency. He had been paying them a sizable monthly fee for over four years and was not getting quality leads, nor was his business ranking well in organic searches. Even in his own city, he was not showing up. Now he’s...
Build Your Creative Muscle
Everyone has a creative muscle. When I hear someone say, “I’m not creative,” whether I know them well or not, I feel compelled to challenge their negative declaration. It’s not true. I firmly believe that we are created (not accidents), and created beings must be made...
