Creative Services

Brand Foundation

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The first step toward creating your Core Value Statements

Why take this survey?

This survey is structured to help you think beyond commonly stated values in order to create core values that truly reflect your organization.

Your responses are automatically saved on your device, even if you close and want to resume later.

Once completed, your survey responses will be emailed to you. Your results are private and will not be shared without your permission.

BEGIN IN CONTEXT

Values drive behavior.
Reflect on the behaviors that have been present in tough and good times.

Note three events or eras that were difficult and three that were high points for your organization.

Difficult Era #1

Difficult Era #2

Difficult Era #3

High Point #1

High Point #2

High Point #3

Keep these events in mind as you move through this list of value words. Only check words that describe the values leaders in your organization have consistently exhibited in times of crisis & stress as well as prosperity & success.

Congratulations!

You’ve completed a thoughtful exercise that places you in an elite group of leaders who prioritize honest reflection in order to create lasting places of value.

What happens next?

If you are working with Identity Creative, we will collate your survey with the rest of your brand exploration team (you will also receive a copy). We will use this information to help you find alignment during the Core Values Workshop Module.

If you are using this free core values tool on your own, you will receive your copy by completing the form below. Please note: Identity Creative will also receive a copy. We will not to share your survey or email address for any reason. You will also be added to our Mean Business Minute email to receive occasional content we hope will be useful to you.

Thank you for visiting and congratulations on taking one more step to building a better brand!

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Creative Services

Brand Foundation

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The first step toward creating your Core Value Statements

BEGIN IN CONTEXT

Let’s get started! There are 290 words. If you give each word 3 seconds to ponder, you will review this list in less than 15 minutes. This is important, so take your time!

Take a breather and review the 6 events you wrote earlier before moving on through this list. (You’ll be glad you did.)

Last break: Consider the events you listed above and answer the following questions:

Now you are ready to finish the list! Remember to give pause at each word.

Congratulations!

You’ve completed a thoughtful exercise that places you in an elite group of leaders who prioritize honest reflection in order to create lasting places of value.

Your form has been submitted

The First Step Toward Creating Your Core Value Statements

Fill out the survey below to get started.

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